World Mobile SMS Communications Policy
Last Update: 07/23/2026
World Mobile may send SMS messages to users in connection with the provision of our services. These messages are strictly transactional or service-related and are intended to help you securely access and manage your account.
Types of SMS Messages
We may send SMS messages for purposes including:
Account Security
- Two-Factor Authentication (2FA)
- One-Time Passwords (OTP)
- Identity verification during login or account recovery
Service Notifications
- Data usage alerts (for example, when you reach 80% of your data allowance)
- Roaming notifications
- Subscription renewal reminders
- Important account or service updates
- Network or service availability notifications
Activation and Provisioning
Certain services are activated or managed by sending an SMS from your World Mobile number. When you do so, we send a reply to confirm or complete your request. These replies may include:
- Confirmation of your request
- Activation codes
- Top-up or voucher redemption codes
- Mobile subscription activation tokens
- Other information required to activate or manage your services
Marketing Messages
The SMS messages described in this policy are not marketing communications. They are sent to facilitate the operation, security and administration of your account or the services you have requested.
If World Mobile offers promotional or marketing SMS communications in the future, these will only be sent where permitted by applicable law and, where required, with your prior consent. You will always be able to opt out of marketing communications, including by replying STOP.
Consent and Legal Basis
By creating an account or using our services, you acknowledge that World Mobile may send you transactional SMS messages that are necessary to:
- verify your identity;
- protect your account;
- provide services you have requested; or
- notify you about important aspects of your subscription.
These communications are an essential part of providing our services. We send them on the basis that they are necessary for the performance of our contract with you.
Opting Out
You may unsubscribe from Service Notifications at any time by replying STOP to any World Mobile SMS. By opting out, you accept that you will no longer receive Service Notifications such as data usage alerts, roaming notifications and renewal reminders.
Account Security messages (such as 2FA and OTP codes) and Activation and Provisioning replies are essential to the secure operation of your service and will continue to be sent even after you opt out.
Reply HELP to any World Mobile SMS, or contact support@worldmobile.com, for assistance.
Message Frequency
Message frequency varies. The number of SMS messages you receive will depend on your use of the services and the events affecting your account. We only send messages when necessary for security, account management or service delivery.
Charges
World Mobile does not charge separately for sending these SMS messages. However, standard messaging or roaming charges may apply in accordance with your mobile plan. Message and data rates may apply.
Your Mobile Number
These SMS messages are sent to the World Mobile number provided to you as part of your purchased service. You do not need to maintain or update this number; it is provisioned and managed by World Mobile as part of your subscription.
Privacy
SMS communications may contain personal information relating to your account. World Mobile processes your personal data in accordance with our Privacy Policy and applicable data protection laws, including the UK GDPR and EU GDPR where applicable.
Mobile phone numbers and SMS consent or opt-in data will not be shared with, or sold to, third parties or affiliates for marketing or promotional purposes.
For more information on how we collect, use and protect your personal data, please refer to our Privacy Policy.
Support
If you have any questions regarding SMS communications or believe you have received an SMS in error, please contact World Mobile Customer Support at support@worldmobile.com.
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